November 10th 2014
SEO

Before You Hire an SEO Company in Fleet

seo scrabble letters

Before we go any further – let me ask you, how did you find this page? Probably through a search engine, right? Well if that is the case, then you have found the right company to help you, and the proof that we can produce results. So if you are looking for an SEO company in Fleet, Hampshire who can service all your SEO needs, you have come to the right place.

Hiring an SEO company can be a difficult decision, and one that you should be well informed for before you make it. So instead of reading a lot of spin from other SEO companies about the rapid delivery of results, or paying out huge amounts for paid SEO boosting activities, we wanted to give you a (quick!) rundown of how our SEO service works, and what you need to know before you pick up the phone to call us. So, here are some of the basics we will cover with you in the first few sessions with us:

Where Are You Now?

One of the first questions we will ask you is where you are now. This provides us with a base line, so that we know what you are already doing and how well that is working for you. In order to improve your search engine rankings, we need a solid foundation to start from.

Have Realistic Expectations

The thing that is often misunderstood about SEO is that it’s the magic cure that solves everything. A common misconception is that if you rank first on Google you will get more customers and more business – but if the groundwork isn’t there then this isn’t always the case. Think of your website as a shop window. You might be in the prime spot on the high street and have thousands of people pass you a day – but if your signs are broken, your windows are dirty and your window displays are messy, people aren’t going to buy from you. It’s the same with your website.

There Are No Guarantees

Like almost everything in life, there are no concrete guarantees that search engine optimisation will do what you want it to. We can create the best SEO plan for you with the most effective techniques we know – but sometimes they just don’t work. This can be for many reasons, and it’s incredibly abnormal for there to be no success, but it does happen. 9 times out of 10, if one approach isn’t working we are able to adjust what we are doing and can produce positive results from there.

We Have To Keep Up With Moving Goalposts

Since Google launched its public campaign against webspam to stop people manipulating their search engine they have been changing their algorithms almost constantly. They fine tune and alter their terms and methods almost every week, and this means that the goalposts we are trying to reach are always moving. This is part of the reason you should hire an external SEO expert – it’s our job to keep track of what Google are doing and adjust our clients plans to reflect it. So when we make changes to our plans we aren’t being indecisive, we are in fact fine tuning it to get the best results we can.

Still Nervous?

If you are still a little nervous about hiring an SEO company from Fleet, don’t be! We have spent many years studying and experimenting with SEO techniques to develop our natural methods, and we can’t wait to help you start your journey. So if you have any questions or would like some help improving your search engine rankings, please get in touch!

About
Latest Posts

Geoff Roy

SEO Director at Leapfrog Internet Marketing

Geoff lives and breathes SEO, and enjoys the challenges of getting client websites on Google page 1. Because the digital marketing world changes so quickly, Geoff enjoys researching and posting about how the latest changes can be leveraged to improve leads and sales.

Latest posts by Geoff Roy (see all)

New: Manage Google Business Profile Manager in Google Search - June 7th 2022
The Google Page Speed Update: What Can I Do About It? - July 6th 2021
Small Business SEO: Q&A - December 10th 2020

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"As part of the service, the team at Leapfrog reviewed one of my websites for SEO and presented their findings in video format. I’ve never seen anything like this before and I could see the results of the tests and clear recommendations for action. I can thoroughly recommend this part of Leapfrog's service!!"

Peter Clarke, PPG Proofreading
"One area in which Leapfrog has excelled is communication. Any queries are always promptly dealt with and we also receive excellent monthly reporting, with videos that clearly explain our progress. This is great as it gives us a clear picture of what’s going on."

Leigh Emmerson, Voice Fairy
“Leapfrog provides fantastic video reports, to help explain the topline results. As SEO is a hidden science, this has made the whole process a lot clearer.”

Rebecca Couture, Rebecca Couture Millinery
"When it comes to organic SEO, Leapfrog's your company. Thanks for everything you've done for my business."

Paul Deach, Deachy Social Media
"Over a 6-month period, we’ve improved from a position of no ranking at all, to achieving page 1 rankings for our key search term. In a highly competitive market, this is really impressive and has already increased our organic traffic by more than 400% over a 6-month period. We can definitely recommend Leapfrog to other businesses struggling to get seen by Google."

Leigh Emmerson, Voice Fairy
"Leapfrog Internet Marketing has been key in supporting my clients, providing SEO services to allow them to achieve increased and more qualified traffic to their sites. I've worked with Geoff and the team on several different sized projects and am very pleased with the results achieved. I highly recommend Leapfrog Internet Marketing for your online SEO needs."

Oliver Schlieben, Digital Marketing Strategist
“The company is really helpful and approachable and you’re never made to feel embarrassed when asking questions.”

Rebecca Couture, Rebecca Couture Millinery
"Leapfrog Internet Marketing has been a key resource in providing insights and strategies within the SEO arena. Their work is always of a very high standard and always delivered on time. I would have no hesitation in recommending Leapfrog to any business."

Drew Griffiths, Mosaic
"I've been benefitting from Leapfrog’s expertise and experience for several months now and really value the way in which they make knowledge so accessible. We've worked on improving website authority and content, list building and social media optimisation. A great company to work with and very good value."

Chris Farrance, Frontier Digital Business Consultants
"Month-on-month we’ve seen fantastic improvements. Over the first 6-month period, search traffic has increased by over 550%. We've achieved page 1 rankings for at least 85 keywords relating to our key products, the site is now found on Google nearly 5000 times per month and an additional 800+ users visit the site monthly."

Rebecca Couture, Rebecca Couture Millinery
"The team at Leapfrog has been able to keep an eye on our site, using their specialised knowledge to not only spot any invisible problems that will affect SEO and site speed, but also identify any coding errors. This kind of value-added benefit is a great asset and makes a real difference for our company."

Leigh Emmerson, Voice Fairy
"Leapfrog Internet Marketing have been working on our website for 6+ months now and we have certainly seen the benefits of professional SEO. Organic leads have significantly increased in line with our Google position and ranking. I’d highly recommend Geoff and the team at Leapfrog Internet Marketing."

Mark Dalton, The Tech Lounge
“We’re really happy with Leapfrog Internet Marketing. We feel every step has been clearly explained, the communication is excellent and we’ve seen month-on-month improvements that have converted to enquiries and those all-important sales. We’ve definitely received the return on investment we were looking for.”

Rebecca Couture, Rebecca Couture Millinery