Call Us: 01252 217141

Google Alerts Can Help Feed a Content Creation Strategy

content strat pic
Google Alerts Can Help Feed a Content Creation Strategy 5

Who has the time to scour the internet to find interesting new content? All of the business owners I know are busy doing everything they can just to stay on track.

That said, maintaining a sensible commentary about the issues that are happening in your market and industry are key to remaining relevant and influential. Content creation needs therefore to be streamlined and efficient.

Google Alerts is a simple way to monitor the internet for news and developments affecting your business and its customers.

Using your Google Account, Alerts is easy to set up and the content is emailed to you. You can see below the delivery options that are available regarding frequency, language and geo-regions:

google alerts 1

An Alert can be set up for any term. In the space of a week or two, you can judge if you are receiving the right quality and quantity of Alerts. Based on the email alerts sent, you can tighten or broaden out the Alert terms.

Easily keep an eye on your competitor activity

Alerts can also be set up to monitor other brands and companies – a simple way to keep an eye on the activities of competitors. There is a limit of 1,000 Alerts that can be created per account. That should be enough for most people!

Click to find out more about Google Alerts.

nick shrimpton
Follow us
  • "We've been with them for almost 4 months now and they've delivered lead after lead - high quality ones too! "

    Chris Shaw, Atom Studio
  • "I've had the pleasure of working with the Leapfrog team for several months now and if I had to use one word to sum up the effect on our business I'd go with transformative."

    Chris Shaw, Atom Studio
  • "Leapfrog Internet Marketing were brilliant to deal with. Great value for money that delivers incredible ROI."

    Matthew Letley, Impact For Good
  • "The Leapfrog team are a highly professional, expert company who work really hard for you behind the scenes. They kept us informed of progress and recommendations, providing a first-class response to any questions and quite simply,

    transformed our pesence and our results."

    Julia Pearson, just4one
  • "One area in which Leapfrog has excelled is communication. Any queries are always promptly dealt with and we also receive excellent monthly reporting, with videos that clearly explain our progress. This is great as it gives us a clear picture of what’s going on."

     Leigh Emmerson, Voice Fairy
  • “Leapfrog provides fantastic video reports, to help explain the topline results. As SEO is a hidden science, this has made the whole process a lot clearer.”

    Rebecca Couture, Rebecca Couture Millinery
  • "When it comes to organic SEO, Leapfrog's your company. Thanks for everything you've done for my business."

    Paul Deach, Deachy Social Media
  • "Over a 6-month period, we’ve improved from a position of no ranking at all, to achieving page 1 rankings for our key search term. In a highly competitive market, this is really impressive and has already increased our organic traffic by more than 400% over a 6-month period. We can definitely recommend Leapfrog to other businesses struggling to get seen by Google."

    Leigh Emmerson, Voice Fairy
  • "Leapfrog Internet Marketing has been key in supporting my clients, providing SEO services to allow them to achieve increased and more qualified traffic to their sites. I've worked with Geoff and the team on several different sized projects and am very pleased with the results achieved. I highly recommend Leapfrog Internet Marketing for your online SEO needs."

    Oliver Schlieben, Digital Marketing Strategist
  • “The company is really helpful and approachable and you’re never made to feel embarrassed when asking questions.”

    Rebecca Couture, Rebecca Couture Millinery
  • "Leapfrog Internet Marketing has been a key resource in providing insights and strategies within the SEO arena. Their work is always of a very high standard and always delivered on time. I would have no hesitation in recommending Leapfrog to any business."

    Drew Griffiths, Mosaic
  • "I've been benefitting from Leapfrog’s expertise and experience for several months now and really value the way in which they make knowledge so accessible. We've worked on improving website authority and content, list building and social media optimisation. A great company to work with and very good value."

    Chris Farrance, Frontier Digital Business Consultants
  • "Month-on-month we’ve seen fantastic improvements. Over the first 6-month period, search traffic has increased by over 550%. We've achieved page 1 rankings for at least 85 keywords relating to our key products, the site is now found on Google nearly 5000 times per month and an additional 800+ users visit the site monthly."

    Rebecca Couture, Rebecca Couture Millinery
  • "The team at Leapfrog has been able to keep an eye on our site, using their specialised knowledge to not only spot any invisible problems that will affect SEO and site speed, but also identify any coding errors. This kind of value-added benefit is a great asset and makes a real difference for our company."

    Leigh Emmerson, Voice Fairy
  • "Leapfrog Internet Marketing have been working on our website for 6+ months now and we have certainly seen the benefits of professional SEO. Organic leads have significantly increased in line with our Google position and ranking. I’d highly recommend Geoff and the team at Leapfrog Internet Marketing."

    Mark Dalton, The Tech Lounge
  • “We’re really happy with Leapfrog Internet Marketing. We feel every step has been clearly explained, the communication is excellent and we’ve seen month-on-month improvements that have converted to enquiries and those all-important sales. We’ve definitely received the return on investment we were looking for.”

    Rebecca Couture, Rebecca Couture Millinery
Menu